Seeing talk of the roles of physical and social sciences in decision-making and delivery. As a profession lead for user research, design, and other digital roles, I have Opinions.
Spoiler alert: we need them both, in multidisciplinary teams

It is often observed that science and engineering struggle to be heard in the upper echelons of politics and policy-making (so too do service design and user research BTW)


I know from my experience in an engineering-led telecoms giant that the solution is not to create a science, technology, engineering and maths (“STEM”) monoculture

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Nurture balanced teams, with mutual respect at all levels. When they work together, social scientists and creatives play a crucial role in channelling and amplifying the impact of talented data scientists and software engineers

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