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John Bull

Glass Cliff Theory holds that once the boys network have decided a CEO job is too hard or the company unsalvageable THEN they give it to a woman. And when she fails they blame it on her.

So if/when Space McAfee boasts about appointing a female CEO to Twitter, remember that.

More on Glass Cliff Theory from the university of Exeter here:

psychology.exeter.ac.uk/cic/ab.

psychology.exeter.ac.uk The Glass Cliff | Context, Identity and Choice: Understanding the constraints on women’s career decisions | University of Exeter
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